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World Luxury Series
, a top 10 manufacturer of mattresses, unveiled its World Luxury
series with 10 models at the Winter 2014 Las Vegas World Market. World Luxury
is designed to be an affordable luxury line. King Koil
describes it as "The look and feel of a $5000 mattress starting as low as $799." It is further tagged, "Coming soon to a dealer near you."
lists these key features for the World Luxury
series: Moisture Wicking Technology (Hydra-Performa
™ fibers), Breathable Comfort Surface (silk & wool
blend), Optimal Temperature Sleeping Surface (gel
infusion and resilient foam
), Responsive Cooling Comfort (GelResponse
™ latex), Enhanced Pressure Relief (iFusion
™ Technology - open cell + gel), and Ultimate Conforming Support (independently encased coils
and Excellent Edge
™). Some of the features are not on all models.
is a line of encased pocket coils mattresses
. Also known as "Marshall coils," pocket coils rival memory foam
in conformability, but without getting too warm for comfort. The coil count of a World Luxury
mattress depends on the model. Prices vary according to the coil count as well as the materials in the comfort layers.
A variety of materials are in the comfort layers and tops of the King Koil World Luxury
series. Comfort materials in a mattress may be latex
, memory foam
, polyfoams, and gel-infused versions of these. Topside constructions include Eurotop, pillowtop and plushtop.
of mattresses in the World Luxury
series have phase change materials (PCMs) for temperature regulation. PCMs change their physical state when the temperature is outside a specified temperature range, absorbing heat when it is too warm and releasing it when too cool. The covers also utilize 3-D fabrics.
With the introduction of World Luxury
, King Koil
is banking on an apparent trend—consumers returning to innerspring mattresses after a decade of specialty (non-spring) bedding. Contributing to this trend may be dissatisfaction with some characteristics of foams (especially memory foam) and the conformability of encased pocket coils coupled with the generally higher costs of all-foam mattresses.
The King Koil World Luxury
series has nine models: Lexington Firm
, Lancaster Firm
, Kensington Plush
, Devonshire Plush Euro Top
, Barcelona Cushion Firm
, Windsor Luxury Plush
, Kingsbury Plush Euro Top
, Montpellier Luxury Firm
, and Palermo Plush Euro Top
. Some retailers have alternate names for these models.
Coupled with the introduction of new mattress lines, King Koil
is also revising its warranty periods. Now most models will be warranted for 10 years, the lowest lines/models for 5 years, premium-level models and the Extended Life
collection for 20.
Mattress and Bed Set Model Name
World Luxury Series
King Koil, 7501 South Quincy St. Suite 130, Willowbrook, IL 60527, USA, 1-800-525-8331
Level of Firmness
Inner Bed Composition
Individually wrapped pocket coils, comfort layers of various cushioning and cooling materials
Mattress Edge Support
Mattress Cover Composition
3-D fabrics, quilted, PCMs
Total Mattress Height
Estimated 10 to 15 inches
Box spring or adjustable bed
10-year limited warranty
Provide proper foundation and keep in sanitary condition
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